At Discovered, we are all about discovery. Our discoverers are trained to bring you delicious, sustainable and surprising inspiration for meals and snacks. Our mission? Enabling you to enjoy all the delicious exotic fruits and vegetables our planet has to offer. And do you know the best part? It doesn’t require much effort at all. We show you that embracing a plant-based lifestyle is delicious, fun and easy!
Moreover, this lifestyle is beneficial for both our health and the planet’s well-being. The EAT Lancet Committee Report and the Double Pyramid of Barilla Center for Food & Nutrition Foundation clearly show that consuming more fruits and vegetables is essential for a sustainable diet. With Discovered, you will experience that our fruits and vegetables can play the leading role on your plate just fine. What are you waiting for? Let the exotic enjoyment begin!
In everything we do, the people and the planet take centre stage. Our entire chain must benefit from our mission. Starting with the farmers, who are crucial at the beginning of our chain, we value them immensely. Across the world, our growers lovingly ensure the healthy growth of our exotic fruit and vegetables. To foster mutual growth, we build long-term relationships with our farmers. With an eye for the people and planet, we carefully select our growers and guide them toward socially responsible practices and eco-friendly methods.
Our packaging contains recycling logos indicating how our packaging should be recycled correctly. In this way we ensure that the packaging can be reused again. This way, by disposing of the packaging correctly, you can complete the circle.
When it comes to sustainable packaging, we do not sit still either. Exotic products often have to travel long distances before reaching our warehouses, requiring careful packaging for protection. Yet it is also important not to use packaging material unnecessarily. Packaging must be functional. After all, well-packaged food often prevents waste. At Discovered, we consistently seek the right balance.
This means we continuously innovate our packaging. Our goal is to create packaging from 100% recycled material that is also 100% recyclable. To achieve this, we have eliminated all black plastic packaging, which is often not recyclable. By looking for alternatives, we save 70,000 kg of black plastic every year.
But that’s not all. Another example of our sustainable packaging is for pomelos, where we’ve reduced packaging weight by 50%. Our mango and avocado packaging is now entirely paper-based and therefore 100% recyclable. This is just the beginning; we are not there yet. Step by step, we are working towards contributing to our mission.
